Latana empowers brands with the most reliable, accurate insights they need to succeed.
Track Brand Performance - Then Make It Better
Get accurate and reliable insights to measure brand performance across your target audiences.
Understand how your campaigns impact your brand performance over time.
Use these insights to tailor your marketing for your audiences and improve brand performance.
Accurate, Accessible, Reliable
Never, ever get overwhelmed by data again. Our Intitive and easy to use platform allows you to:
Track changes over time
Immediately see brand performance
Segment and create audiences,
and see where you perform best
Compare yourself against competitors
Export raw data
Advanced Data Science for the Best Brand Tracking Results
Provide access to 1000s of audiences, even the most niche, rather than the standard national level
Obtain significant data where others
have a margin of error of 20% or more
Control the sample composition through over 10 demographic characteristics, instead of only age & gender
Use at least double the sample size as
the others at 1,000+ respondents per wave
Our algorithm learns from every wave
and your insights get even better over time.
What our clients say
“Latana is a game changer for us and has provided us with invaluable insights about the market space, our customers and how they perceive us. The value for money is unheard of in this space.”
Head of Marketing
Consumer Goods, Berlin
“We operate in numerous extremely competitive and fast-paced markets. Tracking our brand and how we fare against disruptors and incumbents is vital to our local strategy. Now Latana is delivering that insight at a price that we can afford for the very first time.”
Head of Performance Marketing
Online marketplace for housing, Berlin
“We were looking for an alternative for the big research institutes. Latana is providing consumer insights fast and straight-forward for a reasonable price. Worth to test it also for small brands.”
F&B Industry, United Kingdom