AI-Powered Brand Tracking

We help brands make better marketing decisions by delivering world-class, scalable insights.

The Value of Advanced Brand Tracking

Our machine learning technology accurately tracks your brand and provides deep audience segmentation.

Find new target audiences

Segment data to find new target audiences that will be key to growing your brand

Learn from the competition

Improve your marketing strategy by understanding what drives the competition

Create winning marketing campaigns

Determine what works best for your target audience and accelerate the best campaigns

Hundreds of Key Insights, One Great Dashboard

Key features

Track how your brand is performing across the most important brand KPIs using machine learning

Compare how your brand stacks up against the competition

Break down your brand performance by audience/market/KPI and understand where you come out top

Follow how your campaigns are impacting brand performance over time

Latana For You

I'm a startup

For companies who want to understand general brand performance

I'm a medium-sized business

For companies who want to measure campaign effect on brand health

I'm an enterprise company

For companies who want to monitor evolving consumer insights

Sustainibility Perception Report

Sustainability Insights That Can Elevate Your Brand

Our pre-built, customizable brand automations make it easy to connect with the right person at the right moment —without doing the work every time.

Insight: Tesla is Breaking the industry Trend. Tesla was ranked number 2 in the top 100 sustainable brands due to promoting sustainable solutions like electric vehicles and solar batteries
Insight: Tesla is Breaking the industry Trend. Tesla was ranked number 2 in the top 100 sustainable brands due to promoting sustainable solutions like electric vehicles and solar batteries
Sustainability Tracker

Advanced Sustainability Tracker

Understand how sustainability impacts your brand and business with our Sustainability Tracker

sustainability issues. Based on our sustainability research, these are some of the most pressing environmental and social issues: Made without child or slave labor - social 48%, The company is animal cruelty free - social 44%, Made without harmful chemicals - environmental 41%, fair trade - social 41%, made with packaging that is recyclable - environmental - 36%.
sustainability issues. Based on our sustainability research, these are some of the most pressing environmental and social issues: Made without child or slave labor - social 48%, The company is animal cruelty free - social 44%, Made without harmful chemicals - environmental 41%, fair trade - social 41%, made with packaging that is recyclable - environmental - 36%.

You're in good company

Customer Stories

"Latana's brand tracker allows us to prove the value of brand advertising and gives us an understanding of the maturity of our brand across markets"

Ruth Chadwick, Brand Strategist, Headspace

The Ultimate Guide to Brand Tracking

A fresh look at brand tracking fundamentals for high-growth businesses. Find out everything you need to know about brand tracking here.

Make your first step
the right one

Learn how you can use Latana to improve your brand marketing and grow faster.

Latana

We're here to help brands make better marketing decisions by delivering world-class, scalable insights.

Made with 🧠 and ❤️ in Berlin.

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