Our data privacy statement, sets out how we handle personal data. We are aware of the importance to users of how personal data are handled and we assure you that we observe all relevant legal requirements. We consider the protection of your privacy to be of paramount importance. For this reason, compliance with the legal requirements on data privacy is self-evident.
Lobeckstraße 30/35 Entrance H, 2nd floor 10969 Berlin
Data protection commissioner
You can contact our data protection officer(s) at firstname.lastname@example.org
Personal data refers to any information about personal or factual circumstances of an identified or identifiable person. This includes information and details such as your name, home address or other postal address, telephone number and also your e-mail address.
Your data are handled according to the following legal provisions:
– With regard to data communicated in forms, surveys, etc. with your consent, Art. 6(1) (a) GDPR
– With regard to services you use for the performance of a contract , Art. 6(1)(b) GDPR
– Otherwise, with particular regard to statistical data and online identifiers based on legitimate interests, Art 6(1)(f) GDPR (see below)
When handling your data, we pursue the following legitimate interests:
– Improving our service
– Protecting against misuse
– Customer acquisition and offer of services
– Communication with business partners and customers
Unless otherwise specified, we obtain the data from you (including via devices used by you).
We retain your data,
– if you have consented to this as part of processing, until such time as you withdraw your consent,
– if we need the data to undertake an agreement, until such time as the contractual relationship with you ceases or legal retention periods expire,
– if we use the data on the basis of a legitimate interest, until such time as your overriding interest obliges us to delete or anonymise them.
Purposes of use
Personal data will only be collected by us to the extent and for the purpose for which you provide the data to us, e.g. for registration.
We use and store your personal data as part of our services for the following purposes only if you have provided us with your express consent:
– Statistical and aggregate form for market and opinion research.
– Gather profiling information about you so we can better match you with specific surveys
– Contact you to invite you to participate in surveys or other market research programs
– Update our records of your personal data
– Manage our incentives programs and fulfil your requests for such incentives
– Distribution of your profile information, including personal information, for market research purposes.
– To send you marketing emails and marketing newsletters.
We use your personal information only within the company and forward it only to those companies that are involved in performing the contracts concluded with you or otherwise involved in providing the relevant service. Otherwise, your personal information will not be forwarded to third parties unless you have given your express consent for this or unless we are obliged to disclose it, for example, at the direction of a court or administrative authority .
We may share your personal information and/or social-demographic information, including, without limitation, a unique identification number (“UID”), postal code, gender, marital status, education, ethnicity/race (where permitted by applicable law), employment related information, and non-personally identifiable information on household members, with third party sample/market research companies (individually each a “Third Party MR Company” and collectively the “Third Party MR Companies”) for various purposes, including, without limitation, identifying third party survey opportunities for you, disclosing such data elements to clients of the Third Party MR Companies for audience measurement services, appending such data elements to completed client surveys and delivering the appended survey data to clients of the Third Party MR Company(ies) for analytical or research purposes, facilitating your participation in a third party survey(s), tracking your survey activity, addressing survey quality issues, and incentive/reward fulfillment.
As some of these third parties may reside outside of the European Union/European Economic Area, your personal data and non-personal data may be transferred, processed, and stored outside of the country in which you reside.
In individual cases, an additional statement of informed consent will be requested from you, e.g. if the following personal data are required from you:
Ethnic origin, Religious beliefs, Political opinions, Sexual Orientation
We have taken extensive technical and organisational measures to secure your data against potential risks, such as unauthorised login or access, unauthorised perusal, amendment or distribution, as well as against loss, deletion or misuse.
In order to protect your personal data against unauthorised access by third parties when being transmitted, we secure data transmissions, if necessary, using SSL encryption. This is a standard encryption procedure for online services, particularly for the Internet.
Like almost all website operators, we use analytical tools in the form of tracking software to ascertain the number of users using our website and how frequently they visit.
To enable us to optimise our website and our service, we use Google Analytics, which is a web analysis service provided by Google Inc. (“Google”). Google Analytics uses what are known as “cookies”: these are text files stored on your computer and used to analyse your website usage. The information generated by the cookie about your use of this website (including your IP address) will be sent to a Google server in the USA and stored there. However, if IP anonymisation is enabled on this website, within member states of the European Union, or in other states that are party to the agreement on the European Economic Area Google first abbreviates your IP address. The full IP address will only be transmitted in exceptional circumstances to one of Google’s servers in the USA, where it will then be abbreviated. Google will use this information on behalf of our website operator to analyse your use of the website in order to compile reports about website activities for the website operator and to perform other services connected with the use of the website and of the Internet. The IP address transmitted by your browser as part of Google Analytics will not be merged or combined with other data by Google. You can prevent cookies from being stored by applying the appropriate settings in your browser software; please note, however, that in this case you may not be able to use all of the functions of this website to their full extent.
You may also prevent Google from collecting data generated by the cookie referring to your website usage (including your IP address), and from processing these data by downloading and installing the browser plug-in available from the following link tools.google.com/dlpage/gaoptout?hl=de . As an alternative to the browser add-on or within browsers on mobile devices, please click on this link to prevent Google Analytics from collecting data in this website in future (the opt-out only works in this browser, and only for this domain). This stores an opt-out cookie on your device. If you delete your cookies in this browser, you need to click on this link again. Further information is available at tools.google.com/dlpage/gaoptout?hl=de or at www.google.com/intl/de/analytics/privacyoverview.html(general information on Google Analytics and data protection).
This website uses Jetpack (formerly WordPress.com-Stats), a tool for statistically analysing visitor access, run by Automattic Inc. (132 Hawthorne St., San Francisco, CA, 94107, USA), using tracking technology from Quantcast Inc. (201 3rd St, Floor 2, San Francisco, CA 94103-3153, USA). Jetpack uses what are known as “cookies”. These are text files stored on your computer that are used to analyse your website usage. The information on your use of this Internet service generated by the cookie is stored on a server in the USA. The IP address is anonymised immediately after processing and prior to being saved. You can prevent the installation of cookies by applying the appropriate settings in your browser software. Please note, however, that in this case you may not be able to use all of the functions of this website to their full extent. You can opt out of Quantcast collecting and using your data in the future by setting an opt-out cookie on your browser. To do this, follow this link and click on “Click here to opt-out”: www.quantcast.com/opt-out. If you delete all cookies on your computer, you will need to reinstall the opt-out cookie.
We use third-party services for various functions on our website.
Rights of the data subject
Right to access, rectification, right to object, to complaint, erasure and blockage.
You have the right to request information about whether and which personal data is processed by our company. You also have the right to demand that your personal data is rectified or amended. Under certain circumstances, you have the right to request that your personal data should be deleted. Under certain circumstances, you have the right to demand that the processing of your personal data should be restricted. You can withdraw your consent to the processing and use of your data completely or partially at any time with future application. You have the right to obtain your personal data in a common, structured and mechanically readable format. If you have any questions, comments, complaints or requests in connection with our statement on data protection and the processing of your personal data, you can also contact our data protection officer in detail. You also have the right to complain to the responsible supervisory authority if you believe that the processing of your personal data is in violation of the legislation.
You reach us as follows:
Latana GmbH, Datenschutz, Lobeckstraße 30/35, Entrance H, 2nd floor, 10969 Berlin.
If you have any questions, comments or concerns regarding Latana’s privacy practices or in case you want to exercise your privacy rights you may contact Latana by email or by post. If you are resident in the European Union and you are dissatisfied with how we have managed a complaint you have submitted to us, you are entitled to contact your local data protection supervisory authority.
Requirement or obligation to provide data
Insofar as this is not expressly stated, when data are collected, the provision of data is neither required nor obligatory.
Date of issue of this data privacy statement
We reserve the right to make amendments at any time to this data privacy statement for future effect.
This data privacy statement has been compiled with the assistance of the ePrivacy GmbH data privacy statement generator.