Brand perception

Understanding  
Brand Perception

Get to the bottom of how your brand is perceived by your target audience.

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Brand perception

Get insights into your brand funnel and improve conversion

Track the essential brand metrics you need to visualise your funnel.

Target audience brand perception

Brand perception

Understand if your target audiences perceive your brand the way you want

Use brand associations to track attitude toward your brand.

Brand perception

Discover how high brand awareness is across the board

Consistently track brand awareness across 100+ countries and 1000s of audiences.

BRAND PERCEPTION

Use Latana to help you:

Prove Offline Marketing Impact
Boost brand awareness campaigns
Brand tracking for better marketing decisions

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"Proves the Value of Brand Advertising"

"We love working with the Latana brand tracker to analyze data. It allows us to prove the value of brand advertising and given us an understanding of the maturity of our product/brand across different markets"

Brand perception

Feature Breakdown

Track Important KPIs

✔︎ Aided & unaided brand awareness
✔︎ Brand consideration & brand associations

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Deep Audience Segmentation

✔︎ Analyse your target audiences
✔︎ Explore thousands of other audiences

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Global
Reach

✔︎ Access to 100+ countries
✔︎ Regions and cities can also be analysed

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Brand Tracking Guide

Ultimate Guide to Brand Tracking

Ultimate Guide to Brand Tracking

A fresh look at brand tracking fundamentals for high-growth businesses. Find out everything you need to know about brand tracking here.

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✓  Guide ✓ Free ✓ Important Insights

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