Measure Campaign Impact

See the impact your campaigns have on brand awareness

Segment your target audience and measure impact on subgroups

See how your brand awareness campaigns affect entire markets

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Prove impact of offline brand awareness campaigns

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Boost just the best performing brand awareness campaigns

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Make better marketing decisions with brand tracking

«Using Latana's brand tracking software means we can be confident that we are moving in the direction that we want, while also identifying any gaps in our brand strategy. It's helped us prove the impact our offline campaigns had on brand awareness»
Bobby Richardson, Offline Marketing Lead, Blinkist
Bobby Richardson, Offline Marketing Lead, Blinkist
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Global
Heatmap

✔︎ Break down your brand by market
✔︎ Zoom-in to explore niche audiences

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Precise Audience Segmentation

✔︎ Large sample sizes and audience profiling
✔︎Advanced data-science / MRP

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Tailored to Measure
Campaign Impact

✔︎ Highest quality sample stability
✔︎ Reliable probabilistic change detection

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Find out everything you need to know about brand tracking - download our free ebook:

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